Ten Years from Now

  • A destination
  • Hub for business and education, a hybrid of profit and nonprofit
  • Social incubator
  • Vibrant neighborhood

  • A recognized model for recycling auto dealerships
  • Repeated use of space
  • Lots of foot, cycle, and other traffic
  • A regular part of their routine
  • Complementary tenants
  • A hub / regional center for the distribution of green knowledge and environmental remediation
  • Arts district
  • Jack wealthy and has won Nobel Prize
  • Have data to demonstrate cost of operation extremely low
  • SBI and the EcoCenter have spawned a number of successful businesses
  • Evidence this has effected the rest of Morristown
  • A successful model that has been replicated nationally numerous times
  • EcoCenter is always at the leading edge & evolving
  • After the restaurant “graduates” this space becomes an electric car dealership
  • This corridor is a beautiful gateway into town
  • Whole community embraces EcoCenter concepts and all towns will be called “EcoCenters”
  • Morristown EcoCenter will be a model for all centers and be a chain like Starbucks
  • Zoning around the world will submit to EcoCenter concepts
  • Develop ways to grow universal food in every climate
  • This is a place for cooking classes, gardening classes & other education
  • Morristown uses brine and not salt on the roads
  • Dispel lawns and return to original native meadows
  • Clearing house for info: “EcoCenter Green Pages”
  • Model for transformational community
  • Morristown is a vibrant center of light and spirituality in the realm
  • Full occupancy
  • Reasonable rents
  • Still enabling start-ups
  • Diversified development
  • Notable resource for Morristown
  • Off the grid and energy positive
  • Energy life cycle cost is positive
  • Engage more diverse businesses- large multi-nationals as well as small businesses and faith-based organizations
  • Non profit subsidiary of the LLC
  • Raising funding for new ideas
  • Multi-million $ venture capital fund
  • Coveted awards that we’ve won and given out
  • Wil have a famous meditation center
  • Recognized excellence in the arts
  • “Eco” writers and artists in-residence
  • Cultural and technology exchange with the world

Metrics of Success

  • Website hits
  • People singing our jingle
  • Two month waiting list for restaurant reservations
  • Waiting list for business space
  • Profitability
  • Consistent successful businesses “graduating” from the center
  • Dovetail with existing metrics of community to prove viability and success
  • Tons of green house gases reduced
  • Number of people employed and involved
  • Number of people who visit
  • Community engagement metrics
  • Full calendar of events
  • Full attendance at events
  • Number of times in the news
  • EcoCenter mobile app usage
  • Brand recognition
  • % of town who have visited
  • Occupancy rates
  • Businesses turn over because of success
  • Nationally produced food TV show
  • Restaurant rating 4 star
  • Michelin & Zagat rated
  • In guide books
  • Increase assessed values of surrounding properties
  • # of businesses associated with EcoCenter
  • Quality of life metrics / survey before and after
  • Baseline surveys of other measurables

Comments

This post currently has 2 responses

  • This suggestions falls under the category of marketing and 10 year goals – be as famous as the fishmarket in Seattle. The name is Pike’s Place, but it is world famous. They people working there entertain people by throwing the fish. Their motto is “make their day.”

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